Virtual Try-On Launch Checklist for Fashion Brands

A virtual try-on launch checklist for fashion brands covers five stages: prepare your products and size charts, install and test the widget, brief your team, go live on a few products first, then review and widen. Working through each stage in order stops a launch from failing on details like a missing chart or a hidden button.

Use the checklist below as a working document. For background on what a fitting room adds to your site, read the guide to a virtual fitting room for clothing websites.

Is your brand ready to launch try-on?

Check three things before you start:

• You sell clothing where fit or look is a common question.
• You have product photos that show each garment clearly.
• You have a size guide, even a simple one.

If you are still unsure whether the effort pays off for a small label, read whether try-on is worth it for small brands first.

What should you prepare before installing?

Products

• Choose 5 to 10 launch products, ideally the ones with the most fit questions.
• Check each one has a clear front-facing product photo.
• Note each product's garment type: tops, outerwear, dresses or bottoms.

Size charts

• Write your size guide as body measurements, not garment widths.
• Make one chart per garment type.
• Make sure size ranges meet, with no gaps between sizes.
• Use the same labels as your product pages, such as "M" or "UK 12".

How do you install and test?

Install

• Shopify: install the ZeDaq.ai Shopify app and switch on its app embed.
• WooCommerce, Wix, Squarespace, BigCommerce or custom sites: paste the script tag into your product template.
• Lock your API key to your store's domain in Dashboard → API keys.
• Enter your charts in Dashboard → Size charts, or in the Shopify app.

If an agency manages your site, share the guide for web agencies so they know what to add.

Test

• Open each launch product on a phone and a computer.
• Check that Try it on and Find my size appear near the size selector.
• Run a try-on with a clear, full-length photo.
• Run a size scan for two team members whose size you know.
• Fix any chart range that gives a size you disagree with.

How should you brief your team?

• Show customer service what shoppers see, step by step.
• Write a short reply for "how does try-on work?"
• Explain that Find my size uses one photo plus height and your own chart.
• Agree who updates charts when new products arrive.
• Agree who checks the launch products each morning in the first week.

How should you go live?

Launch in stages. It keeps problems small and easy to fix.

1. Week 1: go live on your launch products only.
2. Week 2: fix issues, then add one more garment type.
3. Week 3 onward: widen to the rest of the catalog.

On launch day:

• Add a short photo tip next to the button, such as "Use a full-length photo."
• Mention try-on in one email or social post, if you have an audience.
• Check every launch product on a phone once more.

What should you review after launch?

• Read every shopper message that mentions size or fit.
• Note which products shoppers ask about most.
• Recheck any size chart that shoppers question.
• Decide which products to add next.

Industry context helps you set expectations. The overview of why try-on matters for fashion brands covers the wider trends.

What does it cost to launch?

ZeDaq.ai's Free plan costs $0 and includes 3 try-ons and 3 measurements a month, enough to run the test stage. Paid plans are Micro at $14 a month, Starter at $49, Growth at $129 and Scale at $299. Every paid plan has a 3-day free trial with no card required, which suits the first days of a staged launch.

FAQs

How many products should I launch with?

Start with 5 to 10 products that get the most fit questions. That is enough to learn from and small enough to check daily.

Do I need a size chart to launch?

It helps a lot. Without one, the scan uses a generic UK, US, EU or AU chart instead of your own labels.

Can I launch on a non-Shopify store?

Yes. The script tag works on WooCommerce, Wix, Squarespace, BigCommerce and custom sites.

Do shoppers need an account?

No. Shoppers use try-on and Find my size on your product page without signing up.