Wix Stores Product Options for Clothing Sizes

To sell clothing sizes in Wix Stores, add a product option called "Size" as a Dropdown list and add colors as a separate option with color swatches. Wix then turns each size and color combination into a variant, and you manage price and stock per variant.

This guide is for store owners setting up a clothing catalog on Wix. If you later want fit help on product pages, the virtual try-on options for WooCommerce and custom sites explain how a script tag adds it on non-Shopify platforms. Option details below come from Wix's help article on adding a physical product, checked November 2026.

What option types does Wix Stores offer?

Wix offers two option types for products:

• Color swatches. Use these for colors or patterns. Each color needs a shade, and a swatch image is optional.
• Dropdown list. Use this for other choices, such as size.

Wix says text boxes are not available as product options. They can only be added as modifiers. For clothing, that means sizes and colors are options, and a custom message is a modifier.

How do you add a size option step by step?

1. Open the product in your Wix dashboard.
2. Click +Add Option.
3. Choose Dropdown list as the field type.
4. Name the option "Size".
5. Type each size and press Enter, such as XS, S, M, L and XL.
6. Click Add.

Wix's menu names can change, so follow its help article if your screen looks different.

How do you add colors as swatches?

Add a second option for color. Choose Color swatches, type each color name and pick a shade or enter a color code. You can add a swatch image, which you can crop from your product image.

Wix notes that the shade you pick applies to that color across all products. Use consistent names, such as "Navy" everywhere, so you do not create near-duplicates.

What are the limits on options and choices?

Wix says you can have up to 6 product options per product and up to 100 option choices per option, in the same guide to adding a physical product. A clothing product usually needs only two: size and color.

Plan your option list before you start. A third option, such as length for trousers, is allowed but multiplies the number of variants.

What is a variant, and why does it matter?

A variant is one exact combination of options, such as "Navy, Medium". Wix says that after you create options, pricing, inventory and pre-order settings are managed per variant, even if every variant shares one price. It also lists SKUs, cost of goods and shipping weight as per-variant settings.

Use Edit variant to manage them. This is how you track the last medium separately from the last large.

Worked example: one shirt in sizes and colors

This is an illustration, not real data.

A shirt comes in 5 sizes and 3 colors. Wix creates 15 variants, one for each pair.

You then set stock for each pair. If navy medium sells out, shoppers can still buy navy large or red medium. Without per-variant stock, you could not show that.

When should you use a modifier instead?

Wix explains that options are for variations where you need to track inventory, SKU, price, cost or weight. Modifiers are for add-ons that do not need separate inventory or pricing, such as gift wrapping or a custom message.

For clothing, use this rule:

You want to...	Use
Sell sizes with separate stock	Option
Sell colors with separate stock	Option
Let a customer add a monogram	Modifier
Offer gift wrapping	Modifier

This table is a working guide based on Wix's explanation of options and modifiers.

How do you add a size chart?

Wix info sections let you add extra details such as size charts. A section can include tables, images and GIFs, and once created it can be applied to other products.

Create a "Size guide" section and attach it to each product that uses the same chart. The guide to adding a size chart in Wix Stores walks through it. Wix does not say whether info sections can differ by variant, so use one section per garment type.

How do you keep options clean as the catalog grows?

• Use the same size labels everywhere. Mixing "Medium" and "M" confuses shoppers.
• Order sizes logically. Smallest to largest, not alphabetically.
• Avoid unneeded options. Each one multiplies your variants.
• Check on a phone. Dropdowns are easy to use there, but long lists are not.

Photos matter as much as options. For help, the guide to clothing photo sizes applies to any platform, even though it is written for Shopify.

If you want to add custom code for extra features, custom code on Wix product pages shows what is possible.

If you are still choosing a platform, see Shopify versus Wix for fashion brands.

FAQs

Can I use a text box for sizes in Wix?

No. Wix says text boxes are not available as product options. Use a Dropdown list for sizes.

How many sizes can I add to one product?

Wix allows up to 100 choices per option. That is more than any clothing size range needs.

Do I need a separate product for each color?

No. Add color as a second option, and Wix creates a variant for each size and color pair.

Can shoppers get a size suggestion on Wix?

Yes. ZeDaq.ai offers a script-tag widget for Wix and other platforms that adds a "Find my size" button. It uses your own size chart.